Exhibitions Temporary architecture at the Salone del Mobile 2022 Text by Laura May Todd Add to bookmarks Design with nature by Mario Cucinella, ph. Valentina Casalini All the most inventive booths that caught our eye by designers and architects like Kengo Kuma, Konstantin Grcic, Stefano Boeri and Calvi Brambilla The centerpiece and one of the most anticipated elements of this year’s Salone del Mobile was Mario Cucinella’s installation “Design With Nature,” a massive installation within the Fiera that demonstrates all of the various ways in which we can live with and improve our relationship with the natural world. Cucinella designed the exhibition — which also includes a bar, places to sit, library, and conference area — to resemble a piazza, an integral space in any Italian city, where people meet, spend time, and benefit from the public sphere. This is just one of the architectural interventions you came across when visiting the Fiera. Indeed, many of the brands have outdone themselves when it comes to creating memorable spaces and structures to display their latest wares. From designs by A-list architects like Kengo Kuma and Stefano Boeri to more conceptual ideas, like a textile labyrinth, we’re rounded up some of the most interesting temporary architecture at the Salone del Mobile this year. Mattiazzi, ph. Valentina Casalini The Konstantin Grcic-designed booth for Mattiazzi transported fairgoers straight into the heart of their wood workshop with a fascinating booth made up of simple wooden walls pasted with life-size images depicting their workshop and the process that went into building the furniture that was on display. The larger-than-life photographs created an almost trompe l’oeil effect, tricking the eye into thinking you could walk straight onto the factory floor. Pedrali, ph. Valentina Casalini Visiting the booth of Bergamo-based brand Pedrali felt like taking a beach vacation. While there were many colorful mise-en-scenes to soak in, a highlight was the life-size A-frame beach cabin painted in a vibrant shade of cherry red that looked as if it were popping out from the dunes. The brand took advantage of the front porch to show off their new patio — a clever way to show off outdoor furniture. Gandiablasco, ph. Valentina Casalini Outdoor furniture brand Gandiablasco sought out Japanese architect Kengo Kuma to design their stand at the Fiera. Kuma adopted a deceptively simple technique to delineate various spaces within the booth. Long sheaths of tatami mats, which are typically used as a floor cover in Japanese interior architecture, were hung from above in a sculptural looping gesture, creating a beautiful scenography that stood out. Arper, ph. Valentina Casalini While a booth made largely of diaphanous white fabric may not seem like an architectural approach, Veneto-based brand Arper’s light touch was hugely effective. Each setting was surrounded by semi-transparent curtains that fluttered as people passed by. The effect was open and inviting, almost making you forget you were in the Fiera at all.
Exhibitions Salone del Mobile.Milano 2024: outdoor furnishings combine research, experimentation and innovation C. S. Bontempi Sciama