Stories

The Stories section discusses the design sector and the realities close to the Salone del Mobile in all their complexity: from the role of the curators to the choice of materials, colour selection, space design and our partners’ innovation-led activities. This section is designed to illustrate the multidisciplinary nature of design and the realities that chime with the values of the Salone.

cc tapis H

cc-tapis celebrates ten years in Milan with an ADV campaign in ten different hotels

La storia del design 20 sedie _H

The (recent) history of the Made in Italy label - through 20 chairs

Salvatore Peluso

Silicon Valley H

Silicon Valley, a region narrated through the words and images of the photographer Ramak Fazel

Patrizia Malfatti

Yves-Béhar_H

A Better World by Yves Béhar

Patrizia Malfatti

NoMad London

Emotional and smart sustainability. The hotel of tomorrow is already a reality.

Ilaria Marelli

Ilaria Marelli: from “am I up to it?” to “I wish I had designed Alexa”

Maria Cristina Didero

100 ANNI ALESSI H

Alessi, 100 years of successful objects. A new century of experimentation begins

Green Vibes_H

Green Vibes

Marilena Sobacchi

PALOMBA_SERAFINI_H

A conversation with Roberto Palomba and Ludovica Serafini. Design as a shared concept

Alessia Pincini

Bjarke Ingels - La Linea

La Linea by Bjarke Ingels for Artemide

Marilena Sobacchi

CH_NOA_HEADER

NOA*, the new face of hospitality

Minotti_H

A face-to-face with Alessandro Minotti. “Our vision? Harmony between product and environment”

Francesca Esposito