SNOWSOUND ART PONTI
Collection:
Thought by: Caimi Brevetti
Category: Accessories
Thought by: Caimi Brevetti
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Category: Accessories

SNOWSOUND ART PONTI, GIO PONTI
A group of Snowsound Art sound-absorbing panels that feature a series of designs by Gio Ponti.

In homage to this initiative by Caimi Brevetti, I’d like to tell a story that Ponti loved to tell to underscore the role of the architect: “Back in the day, when I worked in the theoretical aspects of design, I worried that the noise of small children could be heard throughout a house. One day, a woman said to me: ‘But why? It is so lovely to hear their soft voices’. On balance, after weighing theory and real life, I realised the latter was preferable and it was that woman who
suggested it.”
Caimi’s small, beautiful collection of panels provides a glimpse of Gio Ponti who played and delighted in “designed letters” on the tip of a pen and with a labyrinth that imitates three dimensions. The design of a meowing glass cat that resembles the ENI six-legged dragon logo, as well as references to elegantly camouflaged décor created to hide doorways and draw up the eye in high-ceilinged parlours. Finally, the collection borrows patterns for a line of painted
doors. Ponti wrote: “Fabrics like paintings, paintings like doors: this line can create a truly “custom-designed” home”.
It embodies Ponti’s view of art and architecture, in which the pieces in the puzzle trade places and shift around.
When describing Gio Ponti’s work, it is said that art fell in love with industry and now we can also say that Caimi Brevetti is the industry most deeply in love with art.
I am certain that Ponti would have appreciated, but he might have even jumped at the chance to go down a new path, as he was always curious to experiment on new technologies.
SNOWSOUND ART PONTI
Gio Ponti
Poliestere
sound-absorbing, printed
2019