Haier
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Haier is the appliance brand dedicated to consumers who want premium experiences. Advanced technology, superior design, and tailor-made experiences are the three souls of Haier.
Haier offers a wide range of connected products and solutions in the sectors of washing, cooling, cooking, and conditioning appliances. The Haier brand is part of the Haier Smart Home Group and ranks number one in the global home major appliances.
The ID SERIES lineup includes classic ovens, built-in combi microwaves - and connected induction cooktops, characterized by a sophisticated minimal design and exclusive Bionicook™ technologies: innovations that translate the most advanced techniques of Bionic Intelligence into unique functions, tailored to each consumer's needs, transforming these products into extraordinary solutions.
The layout of the exhibition space pays special attention to the strength of Haier’s built-in offer across all categories, in addition to strategic free-standing products, encapsulating the brand’s DNA. The most inspiring section of all is dedicated to the new Haier ID Series, which symbolises the brand’s innovative approach and constant dedication to researching, designing and defining solutions that learn from and anticipate consumers’ desires.
All ID SERIES induction cooktops are connected to the hOn app, which, in addition to providing valuable suggestions, activates a true connected ecosystem with other household appliances.
The brand, a pioneer in the IoT world, advocates an expanded Smart Home concept: a 360° approach that can make a real difference and improve people’s everyday lives, starting from the kitchen. This shapes part of the “Take Home Experience to the Next Level” concept, with an ecosystem offering top-level performance through a combination of innovative technologies and sophisticated style, designed to make the user experience completely unique.
The ID SERIES ovens, in addition to boasting an excellent A++ energy rating, feature the revolutionary Bionic Vision, an internal camera that recognizes food items and automatically sets the ideal cooking cycle, providing constant and customizable monitoring – for instance, automatically pausing or adding time to achieve perfect browning according to personal habits and preferences. The connection with the hOn app allows the full potential of the camera to be exploited: captured images.
